Having a good relationship with your wholesale suppliers and dropshippers is very important for a successful business. You need to be able to sell your product for a profit and thereby, need to have set up a good agreement with your wholesale partner. For this, there are a number of steps you should take.
Know What Their Needs Are
Wholesale suppliers and dropshippers buy a product and stock it depending on how much they expect to sell to their retailers. They want to make sure that they have enough of the product stored so they can keep up with the demand. However, they also don't want to have too much in their inventory so they are not forced to sell it off at a heavily reduced price.
The wholesale representative is in charge of finding retailers to whom the wholesaler can sell their product.
Sales reps tend to work on a commission basis, which means that they are always keen to find retailers. They usually have a sales goal on a quarterly basis. It is worth being aware of the time frame of this goal because it is around this time that they are especially eager to get rid of stock.Although they are keen to take on new retailers, there are circumstances where they won't make a deal. For example, asking for concessions that they cannot supply or coming across as a retailer with whom it could be hard to work with.
It is always worth trying to negotiate with wholesale dropshippers.
However, it is worth waiting until you have been working with a wholesale company for a while so they can see why it is beneficial to work with you and want to help you out.Know How To Negotiate
Before negotiating with dropshippers or suppliers, it is worth preparing yourself. Thoroughly research the product the wholesaler provides and know what their price list consists of. For your part, be clear what your profit margins are and the volume of your orders.
Know What You Want
When dealing with dropshippers and suppliers your main aim is, of course, getting the lowest price possible. You need to know what price you are aiming at in order for your business to be a success and for that particular wholesaler to work with you. The best way to do this is to know what your sales record stands at and what your cash flow entails.
Know What Your Alternatives Are
The main reasons for this are that you can use this as a negotiating tool when talking with wholesale competitors. Secondly, it is important to work with at least two wholesalers or eBay sources in case a problem should arise with the first.
Building a good relationship with dropshippers and suppliers is vital for a successful retail business. By understanding their needs as well as your own, you will find that it is much easier to create a beneficial partnership for both sides.
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